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	<title>Illumenate - Advancing new ideas, new technology, and best practices for learning, training, and marketing professionals.</title>
	<link>http://illumengroup.com/illumenate</link>
	<description>Advancing new ideas, new technology, and best practices for learning, training, and marketing professionals.</description>
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		<title>Creating Games-That-Teach</title>
		<description>Fifty to 60% of the project inquiries we’ve received over the past year have included questions about Games-That-Teach. There exists both a curiosity about what’s possible and angst over their perceived complexity and application.

What are Games-That-Teach? Part of what creates angst is the broad definition of what a GTT is. ...</description>
		<link>http://illumengroup.com/illumenate/2010/07/503</link>
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		<title>Good Learning is Great Marketing</title>
		<description>You saw this paradigm shift coming – now it’s here! 6 steps to catching up.

In my hands is a tube  of Crest and a tube of Colgate toothpaste. Chances are better than 50/50  (Colgate 32 share; Crest 27 share) that you’re using one or the other,  but ...</description>
		<link>http://illumengroup.com/illumenate/2010/05/484</link>
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		<title>Games-That-Teach – Simple Works!</title>
		<description>We’re well beyond the debate as to whether games-that-teach enhance the delivery of learning content (they do), so why aren’t we seeing more of them? The two biggest challenges we encounter are:

	The perception that they take a long time to design and build and are, subsequently, very expensive.
	A perceived need ...</description>
		<link>http://illumengroup.com/illumenate/2010/05/495</link>
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		<title>Technology Innovation Center makes Forbes Top 10</title>
		<description>Illumen is very happy to hear that the Technology Innovation Center has been selected by Forbes to be on their list of Top 10 Technology Incubators That Are Changing The World.

Illumen has worked with the Technology Innovation Center for many years on brand, marketing, and the full development of their ...</description>
		<link>http://illumengroup.com/illumenate/2010/05/458</link>
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		<title>Part 4 - Illumen&#8217;s Guide to eLearning - Types of Learners</title>
		<description>There are libraries of books defining the many types of learners. We can usually drill down to three categories which are: Auditory, Visual, Tactile.


Listening, Verbal or Auditory Learners connect more dots through listening. Audio descriptions, storytelling, sound effects, and audio cues are better comprehended. If you want to connect better ...</description>
		<link>http://illumengroup.com/illumenate/2010/05/416</link>
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		<title>Illumen Brings Products to Augmented Reality</title>
		<description>Illumen recently completed three augmented reality (AR) projects for a leading orthopaedic company. These augmented reality projects were a marketing and education tool focused on giving a virtual hands-on showcase of their medical implants at the American Academy of Orthopaedic  Surgeons (AAOS) 2010 conference. Augmented reality creates a live ...</description>
		<link>http://illumengroup.com/illumenate/2010/05/468</link>
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		<title>Part 3 - Illumen&#8217;s Guide to eLearning - The Audience</title>
		<description>If we want to find the best direction for our eLearning course we must first know who is going to use it. We will call these people, or users, our audience. A single subject may be presented very differently depending on the audience that will use it. Once we know ...</description>
		<link>http://illumengroup.com/illumenate/2010/05/445</link>
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		<title>Part 2 - Illumen&#8217;s Guide to eLearning - The Goals</title>
		<description>Our journey begins by first understanding why we are taking a journey in the first place. Goals are the core when developing a learning program and the strategy, all information, activities, and assessments orbit this core. Defined goals give us a basis for what is important and what would make ...</description>
		<link>http://illumengroup.com/illumenate/2010/04/440</link>
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		<title>Illumen and the Chicago eLearning &amp; Technology Showcase</title>
		<description>Illumen is excited to once again sponsor the Chicago eLearning &#38; Technology Showcase this year. It was a wonderful event last year full of great speakers covering such topics as the theories within eLearning, real world examples, and development processes. Registration will open in June.

Date: August 11, 2010, 8:30 am ...</description>
		<link>http://illumengroup.com/illumenate/2010/04/391</link>
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		<title>Part 1 - Illumen&#8217;s Guide to eLearning - The Beginning</title>
		<description>eLearning is a vague term which Wikipidia defines as Learning conducted via electronic media, especially via the Internet. And of course, Wikipidia knows everything. When we talk about eLearning it can be easy to focus on the "e" which stands for electronic. Through electronic means we have the ability to ...</description>
		<link>http://illumengroup.com/illumenate/2010/04/397</link>
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