Challenge: Verizon’s Thinkfinity initiative partnered with educators and created an online portal to bring teaching and learning courses and other educational experiences to teachers, parents, and students. Their Thinkfinity website needed a quick way to present what Thinkfinity is and how it is used.
Solution: Illumen Group created two animations in English and Spanish that visually show, with audio narration, what Thinkfinity is all about. On screen, the user watches a Saturn V rocket take off, which leads into a motion graphics experience that displays features, benefits, and video captures of the actual learning courses and material. In 20 seconds, the user knows what they are in for and how to get started. Illumen Group also built a custom video player for each video.